BRANDING & PERFUMERY PACKAGING SPECIALISTS
At BRANDAXIS, we help shape distinctive perfumery narratives and amplify their impact on a global stage. From concept to market presence, we combine creative vision with strategic rigor to build brands that inspire, perform, and achieve lasting success.
What we do
We specialize in the design and development of perfumery and cosmetics brands, working with clients ranging from emerging entrepreneurs to established brand owners and manufacturers across the fragrance and beauty industry.
With over twenty years of experience, we support brand creation, revitalization, and product development, delivering solutions that create a competitive advantage. Our expertise covers the full brand development process, from defining compelling brand narratives and designing cohesive visual identities to developing product ranges in which every element is strategically aligned with the brand’s story.
Through close collaboration, we bring brands to life and support their long-term evolution, helping them realize their full potential in a constantly evolving market.
Brand Identity
We craft brand stories, design corporate identities, and guide a brand’s image throughout its entire lifecycle.
Product Design
We conceptualise perfumery sets and innovative accessories that make products truly stand out.
Social Media
We create compelling stills and animated videos that bring brands to life and keep customers engaged.
HOW WE DO IT!
Our process begins with the creation of a distinctive brand story, from which we define the brand’s emotional and visual codes. This foundation guides every stage of brand and product development.
We then design the logo and visual identity to fully express the brand’s essence, followed by the development of a product range aligned with the established brand ethos.
Our continued involvement ensures the brand image is consistently managed and protected over time, preserving its integrity and relevance as it evolves.
Our Work
in the thick of the action
With a distinguished history of partnering with global brands across industries—from luxury automobiles to cosmetics and beyond—we have honed a deep understanding of what it takes to create exceptional brand experiences.
Today, our focus is entirely on the perfumery and beauty sector, where we help both visionary entrepreneurs and established manufacturers bring extraordinary perfumery and cosmetic brands to life.
From the first spark of an idea to the final product, we are devoted to nurturing each brand’s essence, ensuring every detail reflects its unique identity and upholds its promise of excellence.
THIS IS what makes us
love THE challenge even more
Our greatest reward is the positive impact
our work has made.
“Creativity involves breaking out of established patterns in order to look at things in a different way.” – Edward de Bono. This explains exactly the way I see Bernard’s way of working: the creative person I know for over 30 years.”
“I have worked with Bernard for over twenty years, and I can honestly say that my entire design perspective was shaped through working with him. He challenged and inspired me to think in a creative, modern way, while developing some of Afnan’s most successful products. Bernard is a great creative director—and an even greater human being.”
“Bernard has an exceptional eye for detail and a rare, multidisciplinary talent. He has helped shape my understanding of branding and packaging design. He is a passionate and skilled art director. His “golden tooth–hurt” principle is unforgettable! In many ways, he has also been a wonderful mentor.”
“Ce fut un plaisir de collaborer avec Bernard, qui se montre très professionnel et très humain. Il a une bonne compréhension de l’univers de la marque et une bonne vision à long terme. Je recommanderais donc vivement Bernard pour le développement de vos projets.”
“Bernard est un graphique designer parmi les meilleures au monde, sa connaissance du métier ainsi que son sens de créativité font de lui un artiste. J’ai travaillé avec lui Bernard plusieurs années et étais toujours satisfait de son travail. Merci Bernard.”
“Working with Bernard is both creatively rewarding and genuinely enjoyable. He is generous with his ideas and time, fiercely loyal, and immensely talented. His eye for design and detail is outstanding, and he simply makes everything look that little bit cooler.”
Say Hello
A good idea and a great team
is all it takes to achieve your goals.